LUXURY STAIRS LTD

LUXURY STAIRS LTD

Background

Luxury Stairs is a London front runner in manufacturing handcrafted bespoke staircases. With a wealth of experience, the company has become a leading provider of masterfully designed stairs and now wanted to enhance the business by growing its customer base, so they came to us.

Goal 

Their goal was to increase sales and queries through their website, as they wanted to grow leads and reach customers all over England. In 2017, they contacted us and asked if we could help them to boost their online exposure.

Solution

Our team carried out market and competitor research to identify room for improvement. We concluded that they would benefit from Google Ads and thorough local SEO, enabling them to gain a wider audience. We conducted two advertising campaigns, created valuable and consistent content, optimised their Google Profile, and managed on-site SEO to grow the organic traffic alongside the paid one. We also detected and removed several harmful backlinks that had seriously affected the website’s authority and ranking.

Results 

As a result of our work on the Luxury Stairs site, we have grown unpaid traffic by 25%, which means additional leads and higher sales. Google Ads traffic increased by 200%, enhancing the ROI of the company and improving its brand awareness.